You hear it everywhere: Tell stories to raise more money, engage your board, recruit more volunteers, raise awareness. Does sharing a story really have that power?
Fire Starters Blog
Boldness, clarity and wisdom for fundraising professionals
Take a moment and remember it’s how we show up when things are new, overwhelming, or just plain difficult that is the true representation of who we really are.
I spent some time chatting with hosts Laura Armstrong and Claire Kerr about Marketing a Mission Moment to engage your supporters across all channels
How is it possible to feel overwhelmed and guilty about how much we work AND feel guilty about not doing enough?
The story we told ourselves when we took a job in the social sector may have been, “I want to make a difference.”
Then reality sets in and day-to-day rushing to put out fires, meet with and report to the board, meeting payroll, and possibly even delivering some of your programming creates an exhausting hamster wheel of activity.
Whether you track your steps, hours of sleep, gifts to your annual fundraising campaign or donor retention, “keeping track” is a hot topic.
I find myself, and some of my coaching clients, focusing on getting things PERFECT before finishing a task.
Your donors give because of the way it makes them feel. Period.
A simple, powerful way to cause them to feel great is to update them on the impact of their previous gifts. Keeping them engaged.
It’s not often I take an entire blog post to talk about someone else’s “stuff.” When I read this new book by Greg Warner from MarketSmart, I decided it’s juicy enough to devote more than a single line or two mention.