Letting your supporters know the costs of keeping water clean, mentoring children, changing laws or helping veterans is equally important. Sharing costs alone can be dry and uninspiring, but when your money story is combined with a story about one person—people listen. And often, they give more and stay giving longer.
Join Lori L. Jacobwith, chief fundraising culture changer & master storyteller, to learn how to reduce “talking about money” discomfort and how to powerfully include your money story in any and all fundraising communication.
About Lori: Named one of the Top 25 Fundraising Experts in America, Lori L. Jacobwith has coached organizations to raise more than $300 million dollars from individual donors. Her proven strategies & tools teach nonprofits and their boards to share their stories powerfully and successfully. Lori holds a BA from the University of Minnesota, has additional training from Indiana University’s Fund Raising School and is a longtime member of the Association of Fundraising Professionals. In addition to her passion for fundraising, Lori has attended her native Minnesota State Fair— her favorite summer activity—for more than 50 consecutive years. Follow Lori on Twitter and Facebook.