Unfortunately, that’s not enough to get people to take action. While sharing a story about your impact IS important, often what is called a story is actually a report.
This session will dive into the topic of sharing “mission moment” stories AND talking about money as fundraising strategies. To move from sharing reports to engaging, action-causing stories you’ll learn how to use Lori’s secret sauce that makes this an Advanced Storytelling session.
1. Why most stories are reports, not stories.
2. What makes an engaging, action causing story.
3. Your money story.
4. How to powerfully blend your people and money stories to raise MORE money.
About Lori: Named one of the Top 25 Fundraising Experts in America, Lori L. Jacobwith has coached organizations to raise more than $300 million dollars from individual donors. Her proven strategies & tools teach nonprofits and their boards to share their stories powerfully and successfully. Lori holds a BA from the University of Minnesota, has additional training from Indiana University’s Fund Raising School and is a longtime member of the Association of Fundraising Professionals. In addition to her passion for fundraising, Lori has attended her native Minnesota State Fair— her favorite summer activity—for more than 50 consecutive years. Follow Lori on Twitter and Facebook.