Audio and Webinar

  • Engaging Your Board, Expanding Your Reach

    Maybe, just maybe YOU and your board members need more clear direction and guidance about how to work together. In this webinar, Lori showed you how to engage your board and expand your reach.

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  • Powerfully Training Others to Share Stories

    Lori shared the steps she uses to train others to be good speakers. You’ll learn how to ask the right questions to help your board, speakers bureau, staff or client testimonial speaker craft a powerful message of your work.

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  • Data is Your Most Valuable Asset

    In this webinar, Mike LoPresti, Co-founder of TouchPoints, guides you through everything your organization needs to know to unlock the unrealized value in your donor records.

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  • Crowdfunding 101

    You’ve probably heard the buzz around “crowdfunding.” But what is it, and how does it work? In our February member’s webinar we learned how you can incorporate crowdfunding to raise the bar on your fundraising initiatives.

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  • Fund-a-Need Secrets to Thousands of Dollars

    Fund a Needs are called by dozens of names – Appeals, Gift from the Heart, Raise the Paddle – but the gist is all the same. It’s about inspiring guests to make a donation to your cause. Imagine dozens of new donors enthusiastically giving to your mission and raising thousands of dollars in just a few minutes!

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  • Your Brand is More Than Just Your Logo

    Yes, a memorable logo is important, but your brand is so much more than just your logo! Your brand is the emotion behind what someone feels, sees, and says when they interact with your organization on any level. It is the promise you make to your donors, constituents, and staff members, and the reason that people trust and believe you.

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  • What High Net Worth Donors Really Want

    Do your wealthiest donors intimidate you? As a result, have you shied away from talking to your wealthiest donors or prospects? Our guest speaker Darla Kashian shared her professional expertise in working with high net worth clients and donors, with a focus on building confidence in talking with your most promising donors and prospects.

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  • Fall Appeal Coaching with Lori

    When your donors are receiving fundraising appeals from lots of organizations during this fall’s appeal season, how will you make YOUR letter stand out from the crowd? In this webinar, Lori shared tips and best practices to draft your best appeal to date. Lori also provided “live” feedback and coaching for pre-submitted annual appeal letters.

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  • Is There a Magic Mix of Fundraising Approaches?

    You face myriad choices in designing your fundraising program: mail, email, online, event, and so on. Is there a “magic mix” of fundraising approaches that works? What methods of asking rise steadily and which fluctuate over time? Melissa Brown, manager of the Nonprofit Research Collaborative, explored findings from five years of repeated studies about what works in fundraising. She presented key findings and link them to the kinds of decisions you face every day: Should we hire a writer or a major gift officer? When do we decide to do an event vs. another appeal?

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  • Building Sustainability For Your Nonprofit

    This month we were fortunate to have as our guest presenter a superstar in the nonprofit community. Kate Barr, executive director of Nonprofits Assistance Fund, has a gift for making challenging financial information easy to understand. She explained what sustainability is and how to take a look at your own sustainability using the lens of the Mission-Money Matrix.

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  • Master Storytelling Coaching

    A great story is the key to connecting with your donors. That connection is exactly what makes donors want to stay involved with your organization, be it through giving their time, their talent, their stuff or their money.

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  • Easy, Effective Steps to Recruiting Amazing Board Members

    Lori reminded us of essential ingredients for recruiting amazing board members and took us through the best ways to use her FREE Mission Possible: Workbook for A Successful Board on this webinar.

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  • Drafting Simple, Effective Annual Fundraising Plans

    In this webinar Lori shared her easy-to-use template for creating an annual fundraising plan, a template that works for organizations of all sizes and can be used to build on the plan you already have in place OR create a new one. You can find the Sample Fundraising Plan & the Case for Giving worksheet mentioned in the webinar here.

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  • Talking to Your Donors About Planned Giving

    How can you talk to donors about planned giving without being rude or intrusive? In this month’s member webinar Mary Ellis Peterson, Founder and CEO of Next Level Giving, Inc. taught us how to broach the subject.

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  • Master Coaching: Open Q & A with Lori L. Jacobwith

    This was a fun, easy hour to talk about your success from this past year and ask any last minute questions about fundraising.

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  • Master Coaching Q & A: Making Year-End In-Person Asks

    We all know asks are scary for a lot of people. No one wants to stumble over the words and who isn’t afraid of getting a “no”? That’s why this month Lori and special guest Asking Matters CEO Brian Saber tackled the topic of asking for gifts in a Q&A session.

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  • How to Optimize Your Donor Database for Retention Success

    In this webinar we tapped into the mind of a donor retention expert Jay Love, CEO of Bloomerang, who helped us explore the current state of donor retention in the nonprofit sector and offered tips on how to better use your database and maximize its capabilities (no matter what you use) in order to generate more loyalty among your constituents.

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  • Facebook Page Review with John Haydon

    In this webinar, Facebook for nonprofits expert John Haydon gives you some tips and tricks for making an effective nonprofit Facebook page that increases donor engagement. Then, John will spend time coaching real Facebook pages from people joining us for the webinar.

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  • Email Segmentation for Greater Results

    Speaker: Kivi Leroux Miller
    Session Date: Thursday, June 19, 2014
    Special guest, Kivi Leroux Miller helped us figure out just how we can segment our email list and by doing so increase open rates, motivate action, and build engagement.
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  • Capital Campaign Best Practices for Small Shops

    Speaker: Maura Smith, Michelle Silverman, and Penny Casavant
    Session Date: Thursday, May 15, 2014
    You asked for it and you got it! This month we discussed capital campaigns for small shops where we heard the good, the bad, and the “oh I never want to do that again” stories.

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  • If You See It, You Can Move It and Change It: How Dashboards Can Engage Your Staff and Board

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, March 20, 2014
    In this month’s webinar, I showed you how to use dashboards to convey important information to board and staff and how that can help engage your team and ensure you meet your annual goals.

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  • Master Coaching: How to Make 2014 Even Better Part II

    Speaker: Lori Jacobwith
    Session Date: Thursday, February 20, 2014
    In the second session of this two-part webinar series, we built on what we learned last month when we reviewed all the mailed appeals sent to my house. Monthly focus on your messages about money AND people impacted by your work can make a huge difference in how READY people are to make a contribution.
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  • Master Coaching: How Your Fall Appeal Really Delivered Part I

    Speaker: Lori Jacobwith
    Session Date: Thursday, January 16, 2014
    I brought a grocery bag full of mailed appeals that made it to my house, and let you into my thought process—as a donor AND a fundraising coach. I also told you what inspired me, what made me cringe, what made me give, and why some organizations won’t ever receive any gifts from me.
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  • Master Coaching: What to Do After They Give

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, December 19, 2013
    You worked hard on your fall appeal, people are making online contributions or sending checks in the mail and NOW you are now working hard on your thank you’s…right? Or, are you tired, a bit frazzled and wondering what to do next? That’s what we talked in this Master Coaching Session.
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  • Writing Short: How to Write Better Email Subject Lines, Social Media Updates, Headlines, and More

    Speaker: Kivi Leroux Miller
    Session Date: Thursday, November 21, 2013
    In this month’s webinar we learned how to write short, “sticky” content that grabs people and keeps them there long enough for them to open your email, read your newsletter article, or comment on your social media update.
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  • Master Coaching: Creating a Successful Fall Appeal

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, October 17, 2013
    When it comes to your fall appeal, what story or program will you highlight? What are the “tricks” of appeal letter writing that generate action and a higher response rate? How are you incorporating social media messages to support your fall campaigns? This month’s members only webinar was a Master Coaching Session with Lori L. Jacobwith, who provided hands-on coaching to make your fall appeal generate the dollars you are counting on.
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  • Facebook Mastery Series #3: How to Get More Likes, Comments & Shares on Your Page Updates

    Speaker: John Haydon
    Session Date: Thursday, September 19, 2013
    The main reason Facebook is so powerful is that it scales word of mouth marketing exponentially. The ultimate goal is to engage Facebook users, so they automatically tell their friends about your organization’s mission, events, and fundraisers. But how do you get more people to do that? This month’s member’s webinar discussed how you can develop a rock-solid content strategy for Facebook.
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  • What Every Fundraiser Can Do to Stop Falling Donor Retention Rates

    Speaker: Jay B. Love
    Session Date: Thursday, August 22, 2013
    In this special session, Jay B. Love focused on what can be done about retaining donors based on the principles of Dr. Adrian Sargeant, the world renowned authority on building donor retention and donor loyalty! Dr. Sargeant’s principles are based upon years of research conducted in the sector and can be used by any organization whether you are a one person shop or a large department. Lori also discussed ways you can increase donor retention, and we even saved time at the end for all your questions!
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  • Master Storytelling Coaching with Lori L. Jacobwith

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, July 18, 2013
    This month’s webinar featured Lori coaching different stories, answering questions, and sharing all-new storytelling tools including 50 places you can share your powerful stories!
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  • Fundraising When Shy or Introverted

    Speaker: Brian Saber
    Session Date: Thursday, June 20, 2013
    This month we talked with Brian Saber, cofounder of Asking Matters to learn why shy and introverted people can make great fundraisers. We learned what causes their anxiety, which prospects to choose, how they should prepare and set up meetings, and how to conduct them.
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  • Perfecting Your Pitch: How to get the right message to the right people at the right time

    Speaker: Erica Mills
    Session Date: Thursday, May 16, 2013
    Does your organization have a fabulous elevator pitch? Does everyone—from board to staff to donors—talk about you in the same way? If you’re like most nonprofits, the answer is ‘no’. And this is a huge bummer because having a great elevator pitch is a huge part of acquiring new donors and keeping current ones happily engaged. Take heart! Erica Mills shared with us an easy, step-by-step process for creating a perfect pitch. We saw lots of examples…and got to ask lots of questions!
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  • Yesterday’s Boss, Today’s Coach

    Speaker: Lisa Negstad
    Session Date: Thursday, April 18, 2013
    Did you know that 80% of people leave a job because of a bad direct supervisor? Working on supervisor skills is the most immediate way you can strengthen employee performance, foster employee engagement and reduce turnover. In this webinar, we learned about your supervisor strengths, the coach approach to supervision, tools to build trust, 6 critical supervisor skills and how to hold a difficult performance conversation.
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  • Capital Campaign Lessons to Put Your Annual Fund on Steroids

    Speaker: Andrea Kihlstedt & Gail Perry
    Session Date: Thursday, March 21, 2013
    Capital campaigns often generate 5 or 10 times the revenue of an organization’s annual fund. This month we learned the lessons of their success and identified the strategies you can adapt to your year-in, year-out fundraising. Campaign gurus Gail Perry and Andrea Kihlstedt shared the secrets they’ve learned from working with many campaigns over the past two decades.
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  • Making Your Donors Feel Like a Superhero

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, February 21, 2013
    This month Lori shared 30 terrific tactics to help you build a creative and meaningful donor acknowledgement program for your nonprofit organization. She showed samples and examples that would cause you to think outside the box, add fun and create deeper connections to keep your supporters feeling the “love” all year-long.
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  • Wildly Successful Events

    Speaker: Mazarine Treyz
    Session Date: Thursday, January 17, 2013
    Have you wondered how other nonprofits get so many sponsorships? In this webinar we learned how to get sponsors for your nonprofit events. We also covered how to negotiate with the sponsor for multi-year sponsorship, and what happens if they try to low-ball you.
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  • Tips, Tricks & Great Resources to Make Prospect Research More Effective

    Speaker: Helen Brown
    Session Date: Thursday, November 15, 2012
    Thanks to the Internet information abounds. However, there’s a lot that’s hidden in the Deep Web unless you know where – and how – to find it. This month, Helen Brown, one of the prospect research field’s leading consultants, took us on a tour of the best free and fee-based resources on the Web. Helen also covered offline sources for information including surveys and screenings, and we discussed the ethical and legal considerations that pertain to your organization surrounding donor research.
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  • Master Coaching with Lori

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, October 18, 2012
    In this month’s session Members provided the content. Lori provided Master Coaching on topics important to you, including: Storytelling, Board Engagement, eNewsletters, and Fundraising Letters.
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  • The Truth: Creating a Social Media Strategy

    Speaker: Shelli Martineau
    Session Date: Thursday, September 20, 2012
    Smart marketers understand that tools change and the value of social media is not in the number of friends, fans, and followers but in the quality. They are looking for the deeper value: Fans who express loyalty and evangelize to their friends, fans who connect emotionally with a brand and those with something to say. In this webinar, Shelli posed questions and provide insights that will get you thinking like a smart social media marketer.
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  • Successful Year-end Fundraising Campaigns

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, August 16, 2012
    The August 2012 webinar took a deep dive into how two organizations created stellar results for last year’s year-end campaigns. During this webinar Lori shared some best practices and interviewed Josh Reimnitz from Students Today Leaders Forever and Jana Shogren & Kassie Heisserer from Bridges of Hope.
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  • How to More Deeply Engage Your Board

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, July 19, 2012
    In this session Lori took you through some best practices to more deeply engage and excite your board to support your fund development efforts. Lori saved plenty of time to answer questions about how to engage board members in wanting to help with fundraising.
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  • Giving: Women Do It Better

    Speaker: Melissa S. Brown
    Session Date: Thursday, June 14, 2012
    In this session, Melissa S. Brown, charity giving researcher and consultant, discussed the differences between men and women and their charitable actions. Women, for example, are more likely to feel a sense of responsibility to give; men tend to score lower in empathy than women. What are the implications of these and other findings for messages for couples? For men and women separately? How can we use this information about men and women’s giving preferences in successful fundraising?
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  • Transforming Corporate Philanthropy

    Speaker: Tammy Zonker of Fundraising Transformed
    Session Date: Thursday, May 17, 2012
    Tammy Zonker led the team effort to secure a $27.1M corporate gift to the United Way for Southeastern Michigan. This represents the largest gift ever to any individual United Way in the U.S. for a specific initiative. Through hearing the story of securing this transformational gift, we explored insights and participants considered how they may apply these same strategies with their own corporate partners towards securing major and mega gifts for their own organizations.
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  • Who Cares About Financial Reports?!

    Speaker: Nancy Lee
    Session Date: Thursday, April 19, 2012
    In this webinar we learned how you can enhance your financial reporting so that it links financial results to impact, program participation, and performance assessment. This broader context engages staff and board in thinking more holistically about resource allocation and advancement of mission, and in remaining focused on building long-term sustainability. This session is great for your finance committee chair and/or your board chair as well as any key staff.
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  • Master Coaching: Sharing Your Funding Gap to Ignite Action

    Speaker: Lori Jacobwith
    Session Date: Thursday, March 15, 2012
    Sharing your funding gap, the difference between what your budget is and what you can count on for certain from various funding sources, powerfully and regularly can change the way your organization stands out in the crowd of thousands of other social profit organizations. In this master coaching session with Lori coached CEOs and Development Directors on how to more powerfully share their funding gap message.
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  • 50 Asks in 50 Weeks

    Speaker: Amy Eisenstein, CFRE
    Session Date: Thursday, January 19, 2012
    This session helped participants learn how to identify 50 new prospects, as well as create a development plan which ensures a diverse funding stream, a system for asking for gifts in smarter, more efficient ways, and ensuring they ask for gifts all year long.  Brief discussions on event planning, grant writing, individual solicitations, and direct mail were included.  This session was based on Amy’s new book: 50 A$ks in 50 Weeks: A Guide to Better Fundraising for Your Small Development Shop.
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  • Master Coaching Webinar: Q & A with Lori

    Speaker: Lori Jacobwith
    Session Date: Thursday, December 15, 2011
    Lori answered a full hour of coaching questions submitted by members of the Ignited Online Fundraising Community. You didn’t have to submit a question to participate, but if you have questions in the future please submit then in the members only area.
    Use your login and password to visit the Q & A Forum. To retrieve your password you can click on the Recover Password link near the login box.
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  • Unleash Your Inner Asker

    Speaker: Andrea Kihlstedt
    Session Date: Thursday, November 19, 2011
    Want to unleash your inner asker? Want board members who are willing — even eager — to ask Then take a listen to this session! Author, speaker and creative thinker, Andrea Kihlstedt introduced us to Lizard Brain and Lion Heart, the internal characters at the root of most asking anxiety. She told us about a revolutionary new approach that breaks through the mental barriers many of us face when asking. We also identified our own own asking style and learned how to ask in a way that fits that style.  Plus, we learned how to use our asking style to turn even the most timid board members into askers!
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  • What Your Video Says About You

    Speaker: Dawn Mikkelson from Emergence Pictures
    Session Date: Thursday, October 20, 2011
    Nonprofit organizations often struggle with how to best showcase their organization via video. Confusion over how much to spend and what to include or not include are some of the issues needing to be addressed. During this hour with Dawn and Lori talked about questions to ask and guidelines to follow when making decisions about using precious marketing dollars to produce a video to market your organization. This session shared best practices to apply whether you are filming an agency video with an intern and a Flip video OR you have a budget of thousands. It’s about crafting the story. Not the financial resources or lack thereof.
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  • Master Coaching: Year-end Annual Appeals that Deliver

    Speaker: Lori Jacobwith
    Session Date: Thursday, September 15, 2011
    Ready or not, it’s time to start thinking about your year-end fundraising appeal. What story or program will you highlight? What are the “tricks” of appeal letter writing that generate action and a higher response rate? September’s members only webinar was a Master Coaching Session with Lori Jacobwith that provided hands-on coaching to make your fall appeal generate the dollars you are counting on.
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  • Master Coaching: Year-end Annual Appeals that Deliver

    By: Lori Jacobwith | Session Date: Thursday, September 15, 2011

    Ready or not, it’s time to start thinking about your year-end fundraising appeal.

    What story or program will you highlight? What are the “tricks” of appeal letter writing that generate action and a higher response rate?

    September’s members only webinar was a Master Coaching Session with Lori Jacobwith that provided hands-on coaching to make your fall appeal generate the dollars you are counting on.

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  • Ask Less. Raise More. – Permission Based Fund Development

    Speaker: Boots Hoffman
    Session Date: Thursday, August 18, 2011
    Boots Hoffman has spent over twenty years working in nonprofits and fundraising, and has developed a “Permission Based” cultivation concept.  People give to people, even in the foundations and corporations.  In the August Member’s Only webinar Boots talked us through his highly effective structured process of strengthening linkages between individuals and your organization. The key-informant interview process will ensure you are asking less and raising more money.
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  • Generational Giving

    Speaker: Melissa S. Brown from Melissa S. Brown & Associates, former editor of Giving USA
    Session Date: Thursday, June 16, 2011
    Researcher Melissa S. Brown has found strong differences in the values held by GenX and Millennials compared to Baby Boomers and how this is influences the way they give to charity. In the June member’s only webinar she explored how these differences shape giving and preferences for philanthropic action so you can be prepared to tailor your approaches and messages to the audience you seek to reach.
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  • Master Coaching: Storytelling – Sharing Your Mission Powerfully

    Speaker: Lori Jacobwith
    Session Date: Thursday, May 19, 2011
    Over the past ten years I’ve seen that people learn best from the stories they tell and hear. Storytelling is one of the most powerful ways to engage your community. You can catapult your organization to a new level of fundraising & communication awareness and participation using storytelling as the tool. The May 2011 member’s only webinar was a Master Coaching Session where we focused on refining storytelling skills and used real-life examples from members to learn from.
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  • Give Your Organization a Competitive Edge

    Speaker: Jenna Forner from Charities Council Review
    Session Date: Thursday, March 17, 2011
    In a tough economy organizations win support by assuring the public that it’s effectively using resources to achieve its mission. Often donors look to the overhead ratio to determine how their contribution is used. But this single measure doesn’t tell the whole story. The March 2011 member’s only webinar discusses how to build donor confidence and encourage support by demonstrating a more complete picture of your organization.
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  • Networking to Save Your Sanity

    Speaker: Andrea M. Satter from Coffeehouse Press
    Session Date: Thursday, February 17, 2011
    Are you overwhelmed by the administration of fundraising? Do you wonder how you can find time to do the valuable networking that leads to relationships for your organization? The February 2011 month member’s only webinar provided tips and tools to help you delegate (even if you currently have no one to delegate to) and make the networking more manageable in YOUR schedule. The goal of this session is to help you think outside the box and identify ways to not be so chained to your desk.
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  • Newsletters that Sizzle, Not Fizzle

    Speaker: Lori L. Jacobwith
    Session Date: Thursday, January 20, 2011
    Does your monthly eNews or print newsletter leave your readers inspired and craving to know more? Does it grab attention, share your mission, and provide a compelling call to action? In today’s media infiltrated world, engaging, powerful communication with your supporters is key. January’s members only webinar was a Master Coaching Session with Lori to highlight ways to make your eNews and print newsletters sizzle not fizzle.
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  • Is Your Website Rich? Cashing in on SEO

    Speaker: David Hughes & Richard Castera from SankyNet
    Session Date: Thursday, November 19, 2010
    In this webinar with nonprofit marketing and fundraising gurus, David Hughes & Richard Castera from Sankynet you are provided an overview of industry best practices for actively driving traffic to your website. Burning questions are answered (like what the heck is meta-data and how does it help me?), and you are provided techniques you can apply to start making website improvements right now.
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  • Easy Steps to Effective Grant Writing

    Speaker: Laura Lewis from Grand Development
    Session Date: Thursday, September 16, 2010
    This webinar with special guest speaker Laura Lewis provides a wealth of information on how to strengthen you proposals, reduce stress, and improve your results during the grant writing process.
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  • Stretching Your Direct Mail Dollars for Maximum Results

    Speaker: Blase Ciabaton from Naples PrintSource
    Session Date: Thursday, August 19, 2010
    In this webinar Blase Ciabaton, nonprofit direct mail & marketing guru prepares your organization for your year-end appeals! This webinar will
    help you answer the following questions:

    • What sort of response rate should I expect from my direct mail campaigns?
    • How often should I communicate with my donors?
    • What’s the most effective way to segment my donor list?
    • Nonprofit vs first class postage: when should I use which?
    • How do I set the right expectation with my board regarding direct mail campaigns?

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  • Social Marketing for Social Profits

    Speaker: Amy Sample Ward from NTEN
    Session Date: Thursday, May 06, 2010
    This webinar with special guest speaker Amy Sample Ward provides an easy to digest overview of the tools available to social profit organizations and some great tips as you enter into the exciting, and for many, a new, world of social media.
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  • Successful Campaign Strategies in Today’s Market

    Speaker:Kristi Scarpone from Scarpone & Associates
    Session Date: Thursday, May 14, 2009

    This teleconference gives you a chance to learn new strategies from Kristi Scarpone, M.Ed. , an experienced national fundraising professional, who has raised over $1 million in major gifts since October 2008.