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Storytelling Tools for Your Board

By April 10, 2019November 25th, 2020Storytelling

Magical Storytelling ToolsWhat if I told you there are magical storytelling tools that will unleash new energy & commitment from your board members?

What and how?

When you provide regular opportunities for your board members to share personal thoughts and stories about what they love about your organization – you’ll ignite a spark of passion that they’ll want to share with others.

At the annual Association of Fundraising Professionals International Conference (AFPICON) my friend & colleague Gail Perry and I delivered a fun, high-energy session where we shared:

Five Magical Storytelling Tools.

1. Invite your board to share: “Why do I care?”

2. In small groups ask them to share: “Why should someone contribute to our organization?”

3. Invite them to craft a 6-word story following an event where they heard a testimonial from a client. Example: Josh doesn’t feel safe at school. OR Rachel. Maestro in the making.

4. Gather the board to listen your CEO and key staff leadership answer questions like: “What else do our programs really need?” “What would that cost?” OR “What would we do if we had an additional $500,000?”

5. Invite your board members to fill in the blank: “Wouldn’t it be wonderful if…?” You’ll be delighted by the powerful conversations this phrase causes.

For a deeper dive into these powerful storytelling tools:

Download slides and storytelling tracking form here.

Quick Video Recap on Instagram – Be sure to swipe right to see all three videos!

Podcast: How do we stop board members from running away when they hear “fundraising?”

Gail’s blog preview of our session.


Do you know exactly what to say to secure your next 5, 6 or 7 figure major gift? Learn how to secure those major gifts by signing up for the Ignite Your Fundraising Results Program that starts in June!

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