Since 2009 my free eBook Nine Steps to a Successful Fundraising Campaign has been the most downloaded resource on my website. I’m honored that thousands have devoured each chapter and implemented the coaching. But, it was time for new updates for 2019. Today, I’m announcing: the book has been completely re-written with new content and new stories.
The good news: there are more pages of coaching and inspiration to support you in your important work. Unfortunately, the full book will no longer be available for download. You are welcome to download the introduction here: New and improved Nine Steps to a Successful Fundraising Campaign.
A Peek Inside
Does at least 60% of your philanthropic support come from individual donors?
Do you have an annual donor retention rate of more than 50%? Higher?
Do your individual donors contact YOU to ask, “what else can I do?”
If you answered “yes” to these questions, you can stop reading. You don’t need these nine steps — you’re already living by them.
If you answered “no” to any or all of these questions — I wrote this book for you.
After more than 30 years in the social sector as a fundraiser, executive director, trainer, and coach, I’ve made my share of mistakes. I’d like to share them with you, so you don’t have to make them.
Of course, there are certainly more than nine things you can do to keep donors engaged and actively supporting your mission.
The nine areas this book is focused on are intended to inspire you as you work to increase individual donor giving.
I believe these nine steps are critical if you want to be certain your fundraising campaign or individual program is realizing its full potential.
In face, these steps may shift your focus from fundraising as a mundane task that gets left on the back burner — to an inspiring activity. When you and your entire organization are fully engaged in fundraising as a program you WILL generate considerably more dollars from individuals.
I’ve kept the story and best practice information in each step brief because I know you’re pressed for time.
Inside each chapter are my short “soapbox” messages on the key areas of fund development. Areas I often find are ignored, forgotten, or simply not being worked thoroughly.
Use each step as a topic of conversation with your staff, board, volunteers, and even some of your most passionate donors. Add these important topics to meeting agendas and devote time to discussion and implementation.
Are you ready to dive in? Purchase your copy here.